Market Research: Yesterday, Today, Tomorrow
Keywords:
market research, consumers, the research history
Abstract
The paper analyzes the past, the present and the future of the marketing companies. The term of “market research” is discussed. The phenomenon of consumption is built into the cultural, historical and philosophical analysis.
Published
2010-12-31
How to Cite
ШанкинаА. Ю. (2010). Market Research: Yesterday, Today, Tomorrow. Journal of Economic Sociology, 4(2), 88-101. https://doi.org/10.17323/1726-3247-2003-2-88-101
Section
Debut Studies